Client
Lely
Project website
lely.com
Realisation
2022
Partners
DST-Sandenburg
Bruns
Ata Tech
Photos
Copyright Lely Holding B.V. 2022
Lely Experience
In this experience, visitors get to know the Lely brand in a dynamic and interactive way. Lely is a Dutch agricultural machine manufacturer. Visitors will discover and learn more about their products, the experiences of farmers, and Lely's vision of the Farm of the Future. Lely's most essential products are highlighted at seven interactive stations. Visitors will find more information about their use, benefits and innovations. In the centre of the experience is a large projection touch table where visitors can get acquainted with the world of Lely. The projection includes facts & figures to discover, Lely’s history and new products. The table doubles for a projection show. During a three-minute video projection on a scale model of a farm, an ordinary farm turns into the farm of the future. This is achieved by ‘upgrading’ the farm with Lely’s products. Kiss the Frog is responsible for designing and developing the multimedia exhibits.
During a three-minute video projection on a scale model of a farm, an ordinary farm turns into the Farm of the Future. The projection includes facts & figures to discover, Lely’s history, new products, and Lely’s view of the Farm of the Future.
Visitors can discover Lely’s most essential products and their use, benefits and innovations at seven interactive stations.
